About Tom
ThoughtCore’s Founder and Chief Thought Officer
How did I arrive here?
Early in my career, I certainly could not have predicted I would one day found and lead a business focused on helping organizations be more intentional and thoughtful about strategy, planning, and decision-making. But my path to this role was transformative in ways that now make the arrival perhaps inevitable.
I started my career in academia, then switched to the corporate world mid-career, driven by curiosity and no small degree of restlessness for a new challenge. As a tenured university professor in a liberal arts field, I was regularly asked to lead programs and people. Those programs were typically in need of significant revamping, if not outright design and launch from scratch. I soon discovered that my knack (okay, let’s just say gift) for critical thinking and for architecting and leading programs, teams, and functions was portable. So I took it to the corporate arena.
Fast forward a few years – years in which I gained additional transformative experiences and repeated “tapped on the shoulder to lead it” roles as a chief editor, as a client business developer, as a marketer/industry thought leader, and as a seller (yes, I “carried a bag” for a time). I was once again tapped on the shoulder, this time to design, launch and direct an enterprise software company’s first-ever corporate-level strategy and planning function. I did that long enough and through enough iterations and permutations to last several career lifespans. Along the way, the restlessness for a new set of needs and scenarios to tackle kicked back in.
Why did I create ThoughtCore?
I decided to take the show on the road, so to speak. I listened to my continued convictions about the criticality of thinking in strategic planning and decision-making. I acknowledged my own natural ability to always be thinking strategically — rigorously so — and to model it for others. I recalled all the scenarios across my career in which I have been relied on, too, for my skills in designing, directing, and advancing programs or functions. Finally, I admitted to myself, “Others could benefit from joining me in thinking and planning strategically. It’s time for them to have a way to find and leverage me and for me to help wherever I can.” ThoughtCore is the place to dig in..
A note of attribution
You may have discovered on the home page this quote from me: “At the core of strategy is thought. At the core of thought are questions. I ask the questions you may not be thinking of.”
Not only is that quote an accurate take on the core mission of ThoughtCore, but it also echoes the validation I have regularly received over the years regarding the value of grounding strategy in questioning.
In appreciation of that validation, I confess that the last line of the quote didn’t originate with me. In a strategy ideation session a few years ago, I dropped in on a cross-functional planning group with whom I hadn’t directly connected in several months.
As I silently listened to the discussion for a few minutes, I was unwittingly frustrating the industry sales VP. Soon, he turned to me and impatiently demanded, “Hey, aren’t you going to say anything? You’re not playing your role.” Intrigued, I responded, “Oh, interesting. How would you characterize my role?” Without hesitation, he boldly articulated what has since become a personal tagline of sorts: “You’re the guy who asks the questions we’re not thinking of.”